A D2C Fashion Brand Recovered 38% of Abandoned Carts and Cut Manual Follow-Up From 22 Hours to 2 Hours a Week

The Challenge

68% of customers were adding products to cart and leaving without buying. The founder was doing all follow-up manually — copying order references, messaging customers one by one, answering the same questions repeatedly. By the time a follow-up went out — often 4+ hours later — the customer had lost interest or bought elsewhere.

The Solution

The brand connected their Shopify store to Salezap in under 3 hours. A three-step WhatsApp cart recovery sequence was triggered automatically. AI intent detection tagged hot leads for founder follow-up. A FAQ chatbot handled repetitive queries. Full Shopify sync kept product data accurate automatically.

The Results

Cart recovery rate jumped from 6% to 38%. Average response time dropped from 4.2 hours to 47 seconds. Monthly recovered revenue grew from ₹18,000 to ₹2.3 Lakh. Manual follow-up time dropped from 22 hours to 2 hours per week.