Stop Guessing Who's Ready to Buy.
AI Tells You In Real Time.
SaleZap's AI scores every lead Hot, Warm or Cold the moment they message you based on intent signals, engagement behaviour and purchase language. Your team calls buyers, not browsers. Every time.
Most teams see their first Hot lead surfaced and called within minutes of setup.
Your Team Is Calling the Wrong People and Ignoring the Ones Ready to Buy.
Without lead scoring, every lead looks the same. Your team follows up based on memory, gut feel and who they happen to remember. The hottest buyer in your inbox sits unanswered while your agent chases someone who was "just browsing."
Here's How AI Lead Scoring Works
The moment a lead messages you on any channel, SaleZap's AI reads every word analysing payment intent, urgency language, product specificity and engagement depth and assigns a score from 0 to 100. Hot leads (70+) are immediately surfaced to the top of your queue and your team is alerted. Warm leads enter a nurture sequence. Cold leads are handled by AI automation with zero agent time. As conversations evolve, scores update in real time. Your team always works in priority order without a single manual evaluation.
Real SaleZap CRM every lead card shows its Hot/Warm/Cold score, the signals that drove it and the recommended next action. Your team opens the inbox and immediately knows exactly who to call first.
How AI Lead Scoring Works
Lead arrives. AI scores it. Your team works in the right order. Every time.
Lead Messages You on Any Channel
A lead comes in from WhatsApp, Instagram, Facebook or your website widget. SaleZap's AI reads the message immediately no delay, no manual review needed.
AI Scores 0–100 Based on Intent Signals
Payment language, urgency, product specificity, reply speed and conversation depth are all weighted into a real-time score. Hot (70+) triggers an immediate team alert.
Team Works Highest Score First
Hot leads surface to the top of the queue with an alert. Warm leads enter automated nurture. Cold leads are handled by AI. Your team never guesses who to call next.
Every Tool to Always Work the Right Leads First
All included in your SaleZap plan. Works across every channel simultaneously.
How Much More Could Your Team Close If They Only Called Hot Leads?
See the revenue difference between your current approach and a scored, prioritised pipeline.
| Score Tier | % of Leads | Team Action | Close Rate |
|---|---|---|---|
| 🔥 Hot (70–100) | ~20% | Call immediately | 35–50% |
| 🌤 Warm (40–69) | ~35% | AI nurture → follow up | 10–20% |
| ❄️ Cold (0–39) | ~45% | AI handles fully | 2–5% |
Closing just 2 extra Hot leads per month from better prioritisation covers your entire SaleZap subscription.
Teams That Stopped Guessing and Started Closing
Frequently Asked Questions
Combine for Even Better Results
Lead scoring works best when paired with these SaleZap features.
Unified Inbox
Every conversation in the inbox shows the lead score and top intent signals so your team sees Hot/Warm/Cold at a glance before they open a single chat.
CRM Pipeline
Lead scores flow directly into your CRM pipeline Hot leads auto-move to the top of your active deals column, so your pipeline always reflects real buyer intent.
AI Auto-Replies
Cold and Warm leads are automatically handled by AI replies and nurture sequences freeing your team's full attention for the Hot leads that need a human touch.
Know Who's Ready to Buy. Call Them First. Close More.
Set up AI lead scoring in 10 minutes. Every lead gets a Hot/Warm/Cold score the moment they message you. Your team works in the right order and closes 3x more from the same number of leads.